The logo of KAI Cafe & Restaurant is inspired by the concept of ‘the need for two to create collective beauty.’ Two aligned circles symbolize two cups or plates viewed from above, as if two people are seated across from each other, sharing moments of companionship, friendly competition, or intimate conversations. These two simple yet profound circles remind us that life is incomplete without company and sharing. Just as we always need ‘a second’ to enjoy a coffee, play a board game, or share a sweet memory, KAI Cafe & Restaurant provides a space that facilitates this ‘second’ in every possible way, whether it’s an old friend, a family member, or even a stranger with similar tastes.

In the brand’s mood board design, images of people with diverse tastes engaged in conversation, laughter, or competition over a game hold a special place. These images, consistent with the two-circle symbol of the logo, emphasize that KAI is a place for everyone; a place where the healthy and delicious food captivates you so much that you lose track of time. Here, every meal is not just about eating; it’s the beginning of a story that, with the company of another, turns into a cherished memory at KAI Cafe & Restaurant.”